Project: Corporate Social Responsibility | NSW, Australia.

The Importance of CSR in New Product Development

NEW PRODUCT DEVELOPMENT: TOUR DE KYOTO

TESTIMONIALS WITH VR TECHNOLOGY

THE CHALLENGE

In Tomato Travel's philosophy, healthy is the foundation for embracing all aspects of mother nature, respecting and protecting the environment. As a result, Tomato Travel sought a product experience that provided a significant amount of fun with fewer emissions in the land of the rising sun.

THE SOLUTION

Based on Tomato's philosophy, Leo designed an eco-friendly travel experience with VR technology. To do this, Leo designed a video recording system attached to the primary mode of transportation of the Tour De Kyoto (bicycle). This system featured Australian travellers, the Kyoto landscape and logo, slogan, and colours of Tomato Travel. The eco-friendly travel experience was also shared on social media platforms through customer profiles, leading to engaging testimonials.

Tomato Travel

Rocksports

TOMS

Ergosleep

Per La Casa