Leo's journey is a testament to the power of imagination, creativity, and a deep faith in the ability to solve real-world problems. His career began with a desire to make a difference, starting at Andes University, where he graduated in Design and Innovation. During his thesis, Leo developed a bold business plan aimed at transforming his mother's furniture business. This led to the founding of Per La Casa, a furniture store that emphasized multifunctionality, innovation, and exceptional customer service. Over three years, Leo experienced the highs and lows of the start-up world, fueling his passion for strategic marketing, branding, and design.

A pivotal moment came when Leo undertook an international internship with Procter and Gamble  in the USA. It sparked a new chapter: studying abroad. In 2015, Leo moved to Brisbane, Australia, with his wife to pursue a Master of Marketing  Advanced at Griffith University. His journey in Oceania evolved from an international student to a key player in the marketing world. He began by working with electronic brands in field marketing, then expanded his impact by consulting for social businesses empowering refugee women. Leo later joined a Japanese startup in the travel industry, where he strengthened his expertise in international marketing and marketing strategy. These experiences paved the way for his transition into national and global digital marketing agencies, where he now collaborates with industry-leading brands to drive performance and innovation on a global scale.

Through his faith and dedication, Leo has earned numerous accolades, including the Griffith Award for Academic Excellence. He was also nominated as a finalist 6 times for the APAC Search Awards, with standout nominations for Best Use of PPC in Retail, Best Use of PPC in Fashion, and Best Use of AI in PPC. These nominations reflect his expertise and innovation in leveraging digital marketing strategies for clients across diverse industries. His experience spans sectors such as advertising, travel, sport & fitness, education, hospitality, manufacturing, and retail.

Today, Leo is committed to driving positive societal change through his expertise in marketing and design, while continuing to build his life in Australia with his wife.